Elemental Rolls Out Video Servers

Portland, OR-based Elemental Technologies, a video processing startup, announced today the beta release of its server product, which uses off-the-shelf graphics processing units and advanced software. Elemental Server is meant to help studios, online video platforms, and large Internet video publishers deliver huge volumes of video to consumers smoothly, efficiently, and cheaply. Beta customers include Adobe and Cambridge, MA-based Brightcove. Co-founded in 2006 by CEO Sam Blackman, Elemental has developed software to do efficient encoding and transcoding of video using parallel-processing graphics chips.

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