mNectar Lands $7,000,000 New Funding Round
- Feed Type
- Link
http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=c477b9b4-05a7-4d9b-9bf9-de51aff3a066 - Date
7/10/2014 - Company Name
mNectar - Mailing Address
450 Townsend Street San Francisco, CA 94107 USA - Company Description
mNectar revolutionizes app discovery with its Playable technology, allowing customers to try mobile apps and games before downloading. mNectar has proven to drive higher ad revenue for app developers and delivers higher quality users for advertisers, performing considerably better than interstitials and video advertising. - Website
http://www.mnectar.com - Transaction Type
Venture Equity - Transaction Amount
$7,000,000 - Transaction Round
Undisclosed - Proceeds Purposes
mNectar will use the investment to deepen its leadership, engineering, and business teams both in the U.S. and abroad. - M&A Terms
- Venture Investor
