- Feed Type
- Link
http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=d0bb18ec-c261-4bdb-932f-bb21ddc4471f - Date
5/20/2014 - Company Name
Captora - Mailing Address
450 Ferguson Drive Mountain View, CA 94043 USA - Company Description
With Captora Adaptive Marketing, marketers discover, engage, and convert new buyers by intelligently and automatically scaling content-driven campaigns across multiple channels (search, advertising, and social). Using advanced data analysis techniques and automated technologies, Captora not only dramatically increases new leads, but also significantly reduces the cost of acquiring of new buyers. - Website
http://www.captora.com - Transaction Type
Venture Equity - Transaction Amount
$22,000,000 - Transaction Round
Series B - Proceeds Purposes
Captora will be using the additional funds to grow its team, expand the product family, and to move into new geographies as the company helps more and more marketers dramatically increase new lead volume while improving their cost per lead. - M&A Terms
- Venture Investor
- Venture Investor