URX Lands $12,000,000 New Financing Round

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  • Company Name
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    168 South Park Ave San Francisco, CA 94107 USA
  • Company Description
    URX is building the buy button between apps. We aim to amplify the mobile economy by enabling advertisers to showcase the products they sell, not just their apps. We’re located in the heart of San Francisco’s SOMA district in a funny place called South Park.
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  • Transaction Type
    Venture Equity
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  • Proceeds Purposes
    Today, the company is expanding with the introduction of a new service called “omnilinks,” which is a smarter sort of deep link that’s capable of directing users to somewhere inside a mobile app, or just a web page, depending on whether or not the user has the app installed, or what kind of mobile device they’re using.
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