True&Co Garners $4,000,000 New Funding

  • Feed Type
  • Date
    10/8/2013
  • Company Name
    True&Co
  • Mailing Address
    Undisclosed San Francisco, CA 94105
  • Company Description
    We are changing the way women shop online. We redesigned the art of bra shopping, one of the most unpleasant shopping experiences we have personally endured. Instead, we created a proprietary way to fit women online in 2 minutes with no measuring tape. Every woman (you!) then experiences an entirely different and personalized lingerie shop that’s fun, fashionable and yes, truly intimate.
  • Website
    http://www.trueandco.com
  • Transaction Type
    Crowdfunder, Venture Equity
  • Transaction Amount
    $4,000,000
  • Transaction Round
    Undisclosed
  • Proceeds Purposes
    True&Co is looking to invest more heavily in its technology to improve the algorithm and find more interesting applications for it.
  • M&A Terms
  • Venture Investor
    Crosslink Capital
  • Venture Investor
    Vegas TechFund
  • Venture Investor
    FundersClub
  • Venture Investor
    Investor

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