Company Name JiWire
Mailing Address 220 Sansome Street 4th Floor San Francisco, CA 94104
Company Description JiWire is the leading mobile broadband advertising network, delivering premium, location-driven advertising on Wi-Fi and WiMAX networks. JiWire enables the mobile broadband ecosystem (wireless ISPs and device manufacturers) to monetize public mobile broadband access by delivering location-aware advertising as a form of connection currency.
Proceeds Purposes The new capital will be used to aggressively extend JiWire’s leadership position in location-based advertising. The areas of growth include broadening its investment in new ad technology and products, pursuing additional M&A opportunities, such as its recent acquisition of NearbyNow, and further expanding internationally, having already entered the U.K. market last year.