Company Name Sailthru
Mailing Address 160 Varick St. 12th Floor New York, NY 10013
Company Description Sailthru helps you learn about your users’ preferences across email and web engagement — including browsing, cart behavior and clicks — from their very first visit. The more they engage, the more robust their profiles become, which then enhances the relevancy of your communications with them.
Proceeds Purposes With this investment, Sailthru will rapidly add to its global sales, engineering and marketing teams to increase the company’s share of the growing omnichannel marketing solutions industry that is expected to reach $19.8 billion by 2015.