- Feed Type
- Link
http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=9c871b93-7614-49d3-9327-7e55f36c4a41&Preview=1 - Date
5/17/2013 - Company Name
Skyword - Mailing Address
234 Congress St. 4th floor Boston, MA 02110 - Company Description
Skyword is the leader in Search-Driven Media (SDM). Skyword enables brands to acquire and engage customers through efficient forecasting, creation and placement of brand-aligned content that precisely matches consumer search. Clients include Proctor & Gamble, Impremedia and Everyday Health. - Website
http://www.skyword.com - Transaction Type
Venture Equity - Transaction Amount
$6,700,000 - Transaction Round
Undisclosed - Proceeds Purposes
The investment will be used to expand the team and help scale the company to meet increasing customer and partner needs as content marketing becomes an integral part of brand marketing initiatives and digital content production for media companies. - M&A Terms
- Venture Investor
Cox Media Group - Venture Investor
Allen & Company - Venture Investor
Progress Partners - Venture Investor
American Public Media