- Feed Type
- Link
http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=fd40ccd9-72e4-4220-9cca-6f12a5f1bfe3&Preview=1 - Date
12/4/2012 - Company Name
TrueLens - Mailing Address
One Broadway Cambridge, MA 02142 - Company Description
Founded by visionary marketers and technologists from MIT, our mission is helping brands understand high-value truths about their business by empowering them to address the human side of their customers: their interests, expressions, desires and preferences. We put the power of 1 billion daily online consumer expressions in the hands of marketers in a scalable, actionable way that produces massive results. With offices in Boston and San Francisco, TrueLens was founded by successful entrepreneurs and is backed by some of the top investors in the world. - Website
http://www.truelens.com - Transaction Type
Venture Equity - Transaction Amount
$1,200,000 - Transaction Round
Undisclosed - Proceeds Purposes
Proceeds purposes were not disclosed. - M&A Terms
- Venture Investor
Google Ventures - Venture Investor
Charles River Ventures - Venture Investor
CommonAngels - Venture Investor
500 Startups - Venture Investor
Boston Seed Capital - Venture Investor
Undisclosed