Company Name Gemvara
Mailing Address 92 Hayden Avenue Lexington, MA 02421
Company Description The term Gemvara is inspired by the ancient Sanskrit word for wish, vara. Every beautiful piece of jewelry that Gemvara sells is available as you wish: customized to suit your style.
Proceeds Purposes Founder and CEO Matt Lauzon said the funds will be used to build algorithms that help the site understand what jewelry users like, with the goal of bringing users back for repeat visits, and encouraging fine jewelry purchases on more frequent occasions.