Mobile Madness Innovation Showcase

Here at Xconomy we love organizing forums and events—in fact our next one, Mobile Madness: The New Future of Computing, is tomorrow. There are only two downsides to putting on events. They’re relatively small (reaching hundreds of people rather than thousands, the way we can online), and pretty soon, they’re over.

To counteract those two facts this time around, we’re pleased to bring you the Mobile Madness Innovation Showcase, an illustrated catalog of many of the companies whose executives will be participating in tomorrow’s forum, plus a few more. The list includes some of the newest and coolest mobile companies in New England, as well as one special guest from way out of town (Ottawa, Ontario-based bitHeads). We’re proud to have sponsorship for this online showcase, as well as the live Mobile Showcase at Mobile Madness along with Apperian, from AT&T.

The descriptions below were supplied by the companies themselves, with slight editing for length. This showcase is meant to be a permanent resource, and we’ll continue to add to it even after Mobile Madness—so if you’d like us to include your New England-based mobile company free of charge, just write to Erin Kutz at (We need your company name, your location, your URL, the year you were founded, a 100-word description, a graphic or screenshot, and—optionally—the names of your investors.)

Quick Directory:

AccelGolf (mCaddie)
Adva Mobile
High Start Group
Illume Software
Mobile Messaging Solutions
Public Radio Exchange
Tiverias Apps

AccelGolfLogoAccelGolf (mCaddie)
Portland, ME
Founded: 2008
Backers: TechStars and angel investors

AccelGolf is a golf analytics and improvement platform that leverages mobile and social applications to aggregate and analyze real-time performance data.


AdvaLogoAdva Mobile
Wayland, MA
Founded: 2008
Backers: Self-funded to date

Adva Mobile provides a software service that enables businesses to create closer relations with their audience through mobile fan clubs, using mobile marketing services including mobile messaging, mobile web presence, mobile content fulfillment, mobile commerce, and mobile social sharing. Launched in January 2009, over 650 businesses use Adva Mobile to pro-actively connect to their audience on mobile phones with a rich media experience.

Adva Screenshot

Cambridge, MA
Founded: 2005

Aerva is a pioneer in developing interactive mobile technology that integrates mobile applications with the web and digital display networks. Aerva’s dynamic mobile applications platform MoApp, allows you to create and manage applications that are compatible with all wireless carriers throughout North America and Europe. MoaApp offers opt-in connectivity to subscribers through a variety of media including digital mobile, print, radio, television, digital out-of-home, and more.

Used along with Aerva’s AerChannel digital display platform, MoApp adds mobile interactivity to public displays. Founded by MIT alumni, Aerva provides the simplest to use, most powerful, and most cost-effective solution to integrated mobile interactivity and social media with display networks.



Boston, MA
Founded: 2009

Apperian is a leading provider of solutions for creating, deploying, and managing mobile applications for enterprises. We have a team of world-class developers, strategists, information architects, and award-winning designers whose experience in building transformative mobile Apps and helping companies leverage iPhone is unmatched in the industry. One of our most recent iPhone Apps is TaxCaster from Intuit, which will help you see how much you’ll get back from Uncle Sam this year!

Apperian has created over 35 business-to-consumer (B2C) and business-to-employee (B2B) iPhone apps for companies including American Greetings, Estee Lauder Companies, FedEx, Intuit, Progressive Insurance, Timberland, and Warner Brothers. Let Apperian work with you to create, deploy, and manage your next iPhone app!


Cambridge, MA
Founded: 2009

Appswell is a mobile crowdsourcing platform that allows users to submit, share, and vote on ideas in a simple engaging way, allowing the best ideas to rise to the top. We’re using this to power competition driven conversations about products, within companies, and about brands.

Our initial consumer App, also called Appswell, is “An American Idol for iPhone Apps”; a reoccurring contest that allows users to submit their own ideas for iPhone apps, and allows the crowd to vote for a winner, which we develop. We’ve also launched our first B2B app in partnership with global innovation management leader BrightIdea.

AppswellScreen1 AppswellScreen2 AppswellScreen3

Burlington, MA
Ottowa, Ontario, Canada
Founded: 1996

bitHeads builds award-winning BlackBerry, i-Phone, Android, Palm. and Microsoft mobile applications as a behind-the-scenes partner to companies like RIM, ESPN, New York Times, EMC, Fandango,, Vaultus, HP, StreamtheWorld, and many others. Companies engage bitHeads to accelerate and de-risk the creation of strategic mobile applications.

Our Canadian based team of mobile development experts take full responsibility for application creation or work as a flexible extension of your in-house team. Talk with us about your mobile application requirements and let us demonstrate how bitHeads can quickly deliver a great product for you.


Boston, MA
Founded: 2008
Backers: Launch Capital and individual investors

FitnessKeeper is the maker of the RunKeeper mobile fitness platform, which uses the location-based technology in smartphones to enable runners and other fitness enthusiasts to better achieve their fitness goals. Their flagship iPhone application has been downloaded well over a million times, and was named by TIME Magazine as one of the top ten iPhone apps of 2009.


HighStartLogoHigh Start Group
Newton, MA
Founded: 2008

High Start Group (HSG) accelerates the market success of innovative products by employing a customer-centric approach to all stages of the product lifecycle – from concept to commercialization. HSG works closely with its clients to rapidly iterate on product concept, positioning, and customer acquisition, significantly increasing revenues, and cutting time to market. The HSG team includes successful entrepreneurs and highly experienced professionals who specialize in mobile, consumer web, and products for small and medium sized-businesses. Our clients include: AT&T, Constant Contact, Vlingo, envIO Networks, uLocate, and others.

Illume LogoIllume Software
Concord, MA
Founded: 2008

With headquarters in the Boston area, Illume Software is working on mobile solutions for real lifestyle and enterprise problems. The company’s first product, iZUP, offers a responsible solution to cell phone-related distracted driving.


Cambridge, MA
Founded: 2004
Backers: General Catalyst, Summerhill, Redpoint Ventures, Valhalla Partners, WPP, AllianceBernstein

Jumptap’s mobile ad network delivers the highest monetization for mobile app developers and publishers, and the best ROI for advertisers by leveraging its highly advanced, sophisticated algorithmic engine, unique IP and cross platform technology. The result is a network of mobile websites and applications that combine best-in-class content and services, together with highly relevant advertising, to create an experience that appeals to the mobile consumer. As an independent network with solutions for both small and large publishers and advertisers, across all handsets and mobile OSes, Jumptap is the industry leader that innovates the mobile consumer experience.


Cambridge, MA
Founded: 2008

Localytics is an analytics platform for iPhone, Android, and BlackBerry applications. Localytics is the only analytics solution that is real-time, provides very granular data for deep insights, and raw data export for cross-media reporting through existing analytics tools. Localytics is used by many of the top app publishers and brands to help them make smarter product development and marketing decisions.


Williamstown, MA
Founded: 2008 helps teachers and local education agencies (LEAs) in K-12 and higher education to integrate mobiles with curriculum. We are creating a national resource for teachers and students: lesson plans, learning strategies, best practices, community.

Central to this work is the creation of The Open Mobile Learning Consortium, a collaboration across both higher education research institutions and local elementary and high schools. This groundwork in mobile learning is creating a national resource for mobile learning practices.

MMSLogoMobile Messaging Solutions
Boston, MA
Founded: 1997

MMS is a leading, global mobile solutions provider that leverages its proprietary technology and market expertise to deliver best-in-breed mobile solutions for clients. MMS’ strengths are in solutions that scale, with messaging as core to an integrated offering of mobile services including mobile content services, mobile Web and app development and more.

MMS has an engagement model backed by best-in-class technology, delivery services, and consulting designed to help clients execute solutions that most effectively deliver business and marketing impact. MMS has over 10 years experience in mobile with its roots beginning in the Austrian Internet and mobile market segments. Clients include Coca-Cola, Bell Mobility, and Carlson Marketing


PRX_logoPublic Radio Exchange (PRX)
Cambridge, MA
Founded: 2002
Backers: Corporation for Public Broadcasting, John D. and Catherine T. MacArthur Foundation, Ford Foundation, Surdna Foundation, among others

PRX is an award-winning public media network focused on innovation at the intersection of technology and talent. The PRX platform is an open distribution marketplace connecting thousands of producers and local public radio stations, creating public radio’s largest archive of on-demand programs for broadcast and digital use. PRX is also bringing public radio to mobile: our latest iPhone apps are the Public Radio Player, with over a thousand stations and programs, and This American Life.


Brookline, MA
Founded: 2003
Backers: Bootstrapped

Raizlabs is a mobile strategy, design, and development firm. Raizlabs builds award winning, top selling mobile applications. The company has helped numerous startups and established companies take their products and brands onto the iPhone. Raizlabs has launched over 20 apps in the AppStore and has 10 years’ experience designing and building memorable high-quality applications.


Watertown, MA
Founded: 1996

SoftArtisans is a leading developer of BlackBerry and SharePoint integration, Microsoft Office format reporting, and secure enterprise file transfer software. As a BlackBerry Elite Alliance Member and longtime Microsoft partner, SoftArtisans develops SilverDust, which provides BlackBerry smartphone users with secure access to SharePoint content. Users can download and upload to document libraries, check in/check out files, edit lists, perform SharePoint workflow, and more. SilverDust integrates with Active Directory security and provides advanced management capabilities including remote provisioning and wiping. SoftArtisans hosts the New England BlackBerry Developers Group and has been honored as one of North America’s 500 fastest-growing technology companies.


Cambridge, MA
Founded: 2009

Sparkcloud connects you more strongly to your surrounding community. We help people discover local activities and social gatherings nearby, providing icebreakers to meet new friends and colleagues who share our passions.

Sparkcloud is an operating system for the “real world.” Third party developers can create their own applications that connect people and places, each of which is a new “icebreaker” to introduce people. Our first application is Open Doors, which takes the “open office hours” trend to a broader audience, connecting experts with those who can learn from their knowledge.


Waltham, MA
Founded: 2009

Nearly 75% of restaurant patrons identify wait times the most stressful part of dining out. However, the problem isn’t the time spent waiting – it’s that they are forced to wait at the restaurant, with nothing to do. Textaurant solves this problem by managing waiting lists for busy restaurants. Our web-based product allows hosts to manage the wait flow on any computer, and automatically contacts patrons via text message or phone when their table is almost ready. Patrons are no longer forced to wait in a crowded waiting area and can spend their time as they wish, and restaurants lose fewer patrons because of long waits, increasing overall revenue. To complete the loop, restaurants can send post-visit offers to interested patrons, creating an incentive for them to return.


TiveriasLogoTiverias Apps
Cambridge, MA
Founded: 2009
Backers: GreatPoint Ventures

Tiverias Apps was formed to provide real-time and productivity enhancing applications for enterprise users. We have several applications under development for the iPhone App Store.


Boston, MA
Founded: 2009

WherePhone provides mobile enterprise applications in the uniformed guard and transportation industries.

Our first product, the WherePhone inMotion(tm) tracking device, helps loss prevention managers in industries which move high-value items, like pharma, jewelry, and bank couriers, to reduce the costs associated with lost or stolen surface shipments and to track those shipments for regulatory or customer peace-of-mind reasons. The WherePhone inMotion is self-contained and placed into the package itself which, unlike Fedex or UPS style barcode scanning, provides live location information wherever the package is without any additional equipment or system investment.


Bedford, MA
Founded: 2005
Backers: Mangrove Capital

ZINK® Zero Ink® Printing Technology is a new full-color printing system that eliminates the need for ink cartridges or ribbons. All the color required is embedded in the ZINK Paper®. ZINK will compete in consumer and commercial markets and create new markets by offering lower costs and a better value proposition.

ZINK Imaging invented, manufactures, and is an OEM supplier of the award-winning technology and ZINK Paper to partners that will bring ZINK-enabled products to market under their respective brands. Our headquarters and research and development labs are in Massachusetts, with a state of the art manufacturing facility in North Carolina.

Wade Roush is a freelance science and technology journalist and the producer and host of the podcast Soonish. Follow @soonishpodcast

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