VP of Research and Special Initiatives, Google
President & CEO, Indiana Biosciences Research Institute
Vice President for Research at UT Health Science Center at San Antonio
Managing Director, D.E. Shaw and Co., L.P.
Get the latest information on how carriers, content providers, brands, advertisers and software providers can monetize the mobile Internet at this two-day conference focusing on the “off-deck” model—i.e. mobile applications not controlled by the mobile carriers.
Topics to be covered include:
* Opportunities for content providers and brands as operators move towards an open market
* Effect of the mobile internet giants on the off deck market
* Which applications are the key to sating consumer desire for the mobile Internet
* Ensuring consumers can find, access and pay for your content
* Using contextuality and personalization to create a great user experience
* New Opportunities in the off-deck market
Registration info here.