Our editorial principles are old-fashioned and simple. We believe that our content is only of value to our audience if we ensure that it is trustworthy. To that end, all editorial decisions will be made by our writers and editors and will remain independent of our business operations. We promise that our underwriters, advertisers, investors, and partners will have no special influence on the content we present, either on the site or at the events we hold—although at certain events, we may invite some sponsors to introduce speakers or moderate panels. What’s more, to avoid real or perceived conflicts of interest, staff and freelance writers will not write about companies or fields in which they invest or for which they perform any non-journalistic work.
We recognize that there’s an important distinction between content generated by career journalists who are committed to the ethical standards of the profession and that generated by experts and insiders like the Xconomists (see below). The Xconomists offer a unique and important perspective on business, technology, and society, but they are also enmeshed in many of the potential conflicts of interest from which journalists strive to free themselves. We think the best strategy here is transparency, and so we have designed the site to clearly indicate which content comes from which type of author, the professional journalist or the expert. We also encourage readers to find out exactly where the Xconomists are coming from by clicking through the links below to their bios.